IN THE BEGINNING: THE CAST OF CHARACTERS THAT STARTED IT ALL
Timeline: the late 1950’s in Hollywood still presented itself as the dream factory that churned out cinematic gold for the audiences in the dark. An overall number of major film studios were still flourishing from the lucrative returns that their films were bringing back home, however, that wasn’t the case for one studio: 20th Century Fox. Fox had been suffering from a string of costly productions and mediocre returns at the box office. This was bringing the studio’s finances down to an all- time low and made the top brass begin to question what or who was at fault for these appalling and fearful numbers. After the public availability of in- home entertainment, thanks to the introduction of the television set, America had become fixated with the little glowing box and soon became a major clinch in the lack of ticket sales at the box office, losing almost 40% of its previous patrons to TV. In the early years, film studios were actually in odds with television heads and were in constant bickering of dollars and bragging rights over the entertainment of the public. This form of action caused many film moguls to seriously consider their cinematic futures in deed.
Darryl F Zanuck |
Spyros Skouras |
Walter Wanger |
Joan Collins' screen test |
One can only imagine the buzz that went through Hollywood as Fox auditioned for the role of the lifetime for any actress! Female lead roles then, as they are now, were scarce and brought out anyone who felt they could audition and take on the task. The studio originally went with its list of contracted actresses that included Sophia Loren, Gina Lollobrigida, Susan Hayward and Brigitte Bardot. Ideally,
Dorothy Dandridge |
Taylor signs CLEOPATRA contract |
Peter Finch as Caesar |
Aside from finally getting the studio to agree to the first- ever one million dollar salary, Taylor would begin requesting script changes as well. Skouras and Wanger, however, had bigger fish to fry… and fast. Skouras was quickly realizing that the original concept of a modest $2 million production was not going to happen. The budget had now ballooned into a hefty $5 million. Now that their actress of choice had been secured, the search for casting Caesar and Antony would become the new line of business. Marlon Brando was considered for the role of Antony, but had been obligated to film MUTANY ON THE BOUNTY. Actors Peter Finch and Peter O’Toole were also considered for the role.
Stephen Boyd as Antony |
Director Rouben Mamoulian |
Producer Walter Wanger’s original choice for director was none other than Alfred Hitchcock. Although an accomplished and respected director, the selection did appear odd and evidently was passed by “Hitch” to pursue his next project instead, THE BIRDS. It was Skouras and fellow Fox studio head Buddy Adler who secured Rouben Mamoulian as their choice. Mamoulian had an impressive directorial resume with films like DR. JEKYLL AND MR. HYDE (1931), Tyrone Powers’ THE MARK OF ZORRO (1940) and BLOOD AND SAND (1941). Although extensive, Mamoulian wasn’t necessarily brought in for his skills, since his track record only reflected modest films. No, the primary decision was based on his ability to work well with temperamental actresses and extract their best performances without rants and conflicts. Word had spread that Taylor had become such an actress and needed the strong hand of authority to direct and keep the budget in its rightful place. Another factor that Fox had to consider upon contract agreements was the harsh realizations that Taylor had a history of medical conditions. These issues had gotten to a point in her life that they were infamous for affecting previous productions in creating delays.
LIGHTS… CAMERA… DRAMA?
Art Director John DeCuir |
Time marched onto the summer of 1960 and general photography was about to commence in London. A cast had been assembled along with a massive set construction project spearheaded by art director John DeCuir, who had won an Academy Award for his work on THE KING AND I (1956). One of the largest and impressive set pieces built was the ancient Egyptian port of Alexandria.
The final set included four 52- foot- high statues which covered 20 acres with a staggering cost of over $600 thousand. The project not only requested the use of every carpenter, painter and builder available… it also put a huge dent in supply and building products throughout the entire country.
The final set included four 52- foot- high statues which covered 20 acres with a staggering cost of over $600 thousand. The project not only requested the use of every carpenter, painter and builder available… it also put a huge dent in supply and building products throughout the entire country.
Visible tracheotomy scar |
Fox took careful assessment of its costly production with many changes occurring during Taylor’s hiatus. For one, director Rouben Mamoulian eventually resigned after his committed two years to the project, leaving Fox with a production that already ran up to $7 million. At the end of it all, Mamoulian’s direction presented Fox with only 10 minutes of usable footage. Taylor suggested her SUDDENLY, LAST SUMMER director to take the helm.
Enter Joseph Mankiewicz. His flair for presenting classic historical epics was present in 1953’s JULIUS CAESAR and it was then decided that he would be hired on to direct CLEOPATRA. Upon his arrival, Mankiewicz read the Mamoulian script and felt it lacked of excitement and drama. Chewing off more than he bargained for, over- night re-writes of the script were occurring immediately. As for the rest of the cast, both Finch and Boyd also dropped out of the film due to prior commitments and extensive waiting periods for Taylor’s recuperation. Upon extensive meetings with Fox execs, producers and a suggestion or two from Ms. Taylor herself, the role of Julius Caesar would ultimately befall actor Rex Harrison.
Directing Taylor (l) Joseph Mankiewicz (r) |
Burton (l) and Harrison (r) |
PRODUCTION NIGHTMARES
The Alexandria set as it appeared at Pinewood Studios |
Art director John DeCuir had to tear- down the costly and labor- intensive sets build at the Pinewood Studios before leaving London. The most disappointing outcome was that not one frame of production film was kept in the final cut. No, DeCuir would have to rebuild the entire and extensive sets again in Italy. Mankiewicz dubbed DeCuir “the city planner” with the second building of the Roman Forum, which was said to have had been three times larger than the real one. The original ruins lay but only a few miles away from the set. As were the results during the London production, Italy also quickly exhausted its building materials and laborers… so much so that both were requested by nearby countries to help complete construction.
Cleopatra arrival into Rome |
The full- sized barge |
Cleopatra's "gold" costume |
The iconic Cleopatra image would create a huge impact of fashion and make-up trends of the early 1960’s. A 1962 Revlon commercial featured the Cleopatra look by introducing the “Sphinx Eyes” appearance. Other items like snake rings and arm cuffs and long maxi dresses would also be part of all the rage.
Although the production side was extensive, massive and expensive… we still haven’t touched on the real drama that could have single- handedly sunk the entire production. For now the introduction of Elizabeth Taylor and Richard Burton will be made and the real drama of this turbulent saga could begin!
THE STORY THAT WAS TAYLOR AND BURTON
In the summer of 1961, after production had moved to the warmer climates of Italy, Taylor had now returned to the set after her six- month medical absence. The time would come for Taylor to work opposite the newly hired actor who was replacing Stephen Boyd’s Mark Antony, that actor was Richard Burton.
Burton’s career, at the time, was primarily that of the stage. He had just won a Tony as King Arthur in CAMELOT. Fox actually bought out his contract in New York and contracted him with a salary of $300 thousand. This would be an ideal opportunity for Burton, being that this was the biggest film he had ever done and the chance to film on location in Rome. Despite being married for 12 years, he had a reputation of romancing his leading ladies. Burton didn’t care much for Taylor’s reputation and had shared his feelings about her well before he even stepped foot on the set. Taylor didn’t know much about him, other than his womanizing behavior and kept to her guard since she had just recently married singer Eddie Fisher… a scandal all its own since he had been married to actress Debbie Reynolds when they were dating. Burton also carried the reputation of drinking. The latter was discovered quickly as Burton arrived to work the day before filming was to begin: drunk. Hardly able to stand as he staggered around aimlessly, it was Taylor who took him and offered him coffee and a place to pull himself together. The first impression was hardly impressive, but her image of him prior to his arrival was that of arrogance and a bloated ego. Taylor soon found out for herself that he was quite charming. The first day of filming was now here and both actors took the scene. The results were ‘electrifying’, as told by on- lookers and crew. The chemistry was definitely present and both actors began living the roles of helpless lovers.
It was only a matter of weeks when the media ran with the rumored stories reporting everything from public affection, photographing the couple on private yacht excursions and anything else they could run with. As the relationship intensified, the affair became the kind of fodder that appeared everywhere from mainstream magazines to prime- time TV comedy sketches. The type of controversy created in its time was probably considered far worse than anything we might see or hear in present day. For one, actors and studios alike paid big money to publicists and photographers to help create a certain look and likable personality for the fans to relate to. The reputation of such “stars” were the fuelling basis to every fan base… they could make or break you. Taylor’s reputation was severely on the line when she was considered a ‘home wrecker’ in the marriage of Eddie Fisher and Debbie Reynolds, both considered major stars in their own rights. Her coma and near- death experience actually gained the fans’ sympathies and her dignity was restored. Reports of the affair affected Taylor on a personal level. She was actually denounced by the Vatican and on the floor of the United States congress, accused of just not being irresponsible, but immoral as well.
It seem as if the board and executives at Fox were deeply concerned that the Taylor- Burton rumors would destroy the heavily- invested project. The money would be lost with nothing to show for it. The Fox PR department thought very differently, however. The most heated topic could actually be used to draw attention to the film and make people come out to see what was translating onto the screen. The end of production and the release of the film would be the final proof as to whether or not the investment was worth it.
POST- PRODUCTION AND RELEASE
When the film finally wrapped, Fox had ended up spending over $30 million (the amount translates to approximately $300 million by today’s costs) and 96 hours’ worth of film shot spanning 400 days. Because of the extensive amount of film, director Joseph Mankiewicz considered two separate films in regards to the two acts: CAESAR AND CLEOPATRA and ANTONY AND CLEOPATRA. The studios quickly realized that they wouldn’t be able to capitalize on the hot publicity and that paying audiences would not be interested in the first film and would be left clawing to see the drama between Taylor and Burton, which wouldn’t be seen until the release of the second chapter. Fox asked Mankiewicz to condense both proposed films into one giant epic.
The first cut of CLEOPATRA was submitted at a running time of six hours long. After much editing, the film finally made its premiere. Opening in New York on June 11, 1963, the cut had slimmed down to 4 hours and 3 minutes, requiring 49 pages of reshoots to make sense of the cut. A week later, it was reduced to 3 hours and 42 minutes. The 50th Anniversary blu- ray release clocks in at 4 hours and 11 minutes.
The critics’ were discouraging, but Fox’s PR team came through by peeking the general audiences’ interests. The film grossed over $26 million, making it one of the highest grossing films of 1963. Despite the numbers, it still wasn’t enough to recoup the money invested by Fox. Producer Walter Wanger blamed the executive board and the lack of a completed script and poor production planning for its failure. The film had reportedly finally broke even in 1973 to which Fox “closed the books” to keep any and all profits a secret thereafter.
Elizabeth Taylor and Richard Burton married on March 14, 1964 and would work together on 11 more films including WHO’S AFRAID OF VIRGINIA WOOLF? For which Taylor would win her second Academy Award. The love- hate relationship caused a divorce in 1974, only for the couple to remarry again in 1975 and redivorce in 1976. It was reported that their interchanges lasted until Burton’s death in 1984.
CLEOPATRA was recognized on Academy Award night in 1964. The film won in the categories of Best Cinematography, Best Costume Design, Best Visual Effects as well as Best Art Direction. Ten people, seven Art Directors and 3 Set Decorators, were awarded the Best Art Direction award. It remains the largest number of people sharing a single award in an annual category. The other nominations were: Best Picture, Best Actor (Rex Harrison), Best Editing, Best Score and Best Sound.
FINAL THOUGHTS
JER standing in front of Darryl Zanuck's house in Palm Springs |
Considered a huge gamble, did CLEOPATRA live up to the expectations of those involved? Was it truly the Greatest Epic Of All Time? I guess it really does boil down to the individual who watches this film. Some can appreciate the complexity and the detail in the production as well as appreciate and admire both direction and acting. While there are those who will feel the film is lengthy, even bloated, a large spectacle of nothing with lots of money blown on a thin storyline and drawn out to incoherent viewing. Still, it must be scrutinized and looked upon with a certain kind of openness to really get the full feel of the project. I close this up with a final quote from director Joseph Mankiewicz as he referred CLEOPATRA as “the toughest three pictures I ever made.”
What are your thoughts, readers? A spectacular epic or a spectacular flop? Share your thoughts on the epic films of today and yesterday for viewing and share your feelings right here! All comments will be replied to. I thank you for visiting and I do hope you will join me next month as I post a new topic entry on Thursday August 28th, 2014.